About VPA

About VPA

The Vapour Products Association of South Africa (VPA) represents manufacturers, wholesalers, and retailers of smoke-free vapour products in South Africa. We have come together to work with Government and other stakeholders to develop legal regulations and standards for our industry and to ensure that consumers have access to all available information about vapour products.


As the united voice for the vapour products industry and a growing contributor to the South African economy, we are committed to:

• Providing consumers with an alternative to smoking;

• Working with Government and regulatory bodies to set standards and ensure that our industry is transparent and well-regulated;

• Ensuring that our products are sold only to adults above the age of 18; and

• Ensuring that all containers are childproof, have appropriate warning labels, and do not contain potentially harmful components.


We are committed to quality and safety in all our products and marketing, and seek to contribute to the growing body of scientific evidence that our products represent a safer alternative to smoking, and have the potential to save millions of lives.

As employers and taxpayers, we are committed to treating our employees fairly and always acting within the letter and spirit of the law as responsible corporate citizens.